LACOSTE.com x Zach King

Many have called Zach King (@finalcutking) “the king” of social networks. He has acquired over 2 million followers on Vine and over 1 million on Instagram. King creates amazing videos that utilize jaw dropping special effects. The young film maker started creating videos simply for fun, but the huge positive reaction he earned turned his hobby into something far more substantial.

For the launch of LACOSTE’s new online boutique they called upon the talents of Zach King. King is helping to put together the content and features for LACOSTE.com. The newly designed website will offer the numerous collections from LACOSTE while completely immersing the customer into the world of LACOSTE.

LACOSTE is making a true focused effort to boost its presence on its social media networks. You can see LACOSTE’s new videos on their Vine and Instagram accounts.

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